Archive | Latest News RSS feed for this section

GF Strategies July events wrapup

August 4, 2015

0 Comments

IMG_1148

GF Strategies started what will be a four month festival and event run in July by being a part of the 28th annual Oregon Brewers Festival. The five day event saw over 90 beers offered to attendees as well as a group of 12 breweries from New Zealand. The event which bills itself as the […]

Continue reading...

Sysco US Food Service deal off

June 30, 2015

0 Comments

RESOURCES-2

A federal judge has killed the deal to allow these two giants to combine. The judge stated that the merger would “substantially impair competition”. Sysco executives reported being profoundly disappointed. The case was said to be the most important merger challenge in eight years, since Whole Foods wanted to acquire a competitor. #gfstrategies #syscofoods #usfoodservice […]

Continue reading...

Pepsico enters craft drink niche

June 7, 2015

0 Comments

CLARK 2012 TO SANTA ANITA MARCH 12 1235

PepsiCo has revealed it will enter the craft drink area. A new soda called Stubborn Soda will be naturally flavored and sweetened with sugar cane instead of high-fructose corn syrup. Flavors will include agave vanilla creme and black cherry with tarragon. The new soda will be first seen in restaurants and will be dispensed via […]

Continue reading...

GF Strategies marks work with 50th event

June 7, 2015

0 Comments

2014-06-28 07.48.20

From a start in 1993 with the Oregon State Fair in Salem, Oregon to the Big Fresno Fair in California this fall, its been quite a ride. GF Strategies grew out of a need to better manage the food and beverage program at the Oregon State Fair and since that time has worked with events […]

Continue reading...

Intellitix expands cashless systems

May 15, 2015

0 Comments

INtellitix continues to expand its cashless event system to major festivals and events. The company brought its system to Rock N Rio Las Vegas. Already the firm has worked this year with major festivals worldwide including Tomorrowland, Coachella, and many others. The customer can place funds on the wristband prior to arriving at the event […]

Continue reading...

Cashless festival Rock N Rio

May 15, 2015

0 Comments

The cashless festival was a part of the theRock N Rio Las Vegas festival last weekend. The festival enters the second weekend of its all cashless event tonight at the new MGM Festival Grounds on the North end of the Las Vegas Strip..Over 45,000 fans attended and used the all cashless system at the event […]

Continue reading...

Festival Activations big part of Coachella Festival

April 15, 2015

0 Comments

Brand activations are a large part of the mega music festival scene. At Coachella this past week, brands that had not been seen at these events such as H and M, Perno Ricard and Sephora and Nordstroms. Jane Prior of global brand strategy sayd “fulfilling needs makes the sponsorship useful rather than intrusive.. (Wall Street […]

Continue reading...

Food trends to be panel at IAVM confab

April 15, 2015

0 Comments

GF Strategies will be moderating a panel at the upcoming IAVM Regional meeting in Tacoma Washington.. The panel will discuss food trends and what is hot…On the panel will be representatives from the Tacoma Convention Center, The ShoWare Center in Kent Washington and national food service firm Centerplate. The topics to be discussed will include […]

Continue reading...

STubhub Ticketmaster Feud Grows

April 1, 2015

0 Comments

STubhub has filed a lawsuit against Ticketmaster. The suit claims that Ticketmaster and the Golden State Warriors have violated law by cancelling or threatening to cancel season tickets if the tickets are sold anywhere else but on Ticketmaster. Stubhubs suit says that Ticketmaster also delays delivery of tickets to prevent resale on other marketplaces. Stub […]

Continue reading...

NFL expands with new company

April 1, 2015

0 Comments

The Wall Street Journal reports that the NFL has formed a new company that wil be led by former IMG President George Pyne. The company will build up the league’s hospitality business.. It will be led by former Goldman Sachs sports banker George Cardinale. The goal is to expand what is now known as NFL […]

Continue reading...