PepsiCo has revealed it will enter the craft drink area. A new soda called Stubborn Soda will be naturally flavored and sweetened with sugar cane instead of high-fructose corn syrup. Flavors will include agave vanilla creme and black cherry with tarragon. The new soda will be first seen in restaurants and will be dispensed via […]
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STubhub Ticketmaster Feud Grows
April 1, 2015
STubhub has filed a lawsuit against Ticketmaster. The suit claims that Ticketmaster and the Golden State Warriors have violated law by cancelling or threatening to cancel season tickets if the tickets are sold anywhere else but on Ticketmaster. Stubhubs suit says that Ticketmaster also delays delivery of tickets to prevent resale on other marketplaces. Stub […]
festivals south by southwest gfstrategies.com
March 24, 2015

Curating at Festivals was a panel. Key points made by festival producers and agents were these… Agents want to know what slots and where the artist fits in. AT Bonnaroo every act is a game and they use social media to check on likes. Many times the agent for the headliner also has an act […]
social impact measurement
March 24, 2015
Social impact strategies were discussed and collective measurment. The foundation manager for Tableau Software discussed measurements they use when condsidering granting. Neal Myrick saidsome get too concerned about gathering too much data. Just start small.. And most important involve your users in measurement. Also on the panel was Adam Thompson of KrochetKids. He founded this […]
FRIDAYS AT FOUR Volume Eleven Issue Four
February 25, 2015
FRIDAYS AT FOUR Four Trends we are watching GF Strategies Food Service Consultants for Venues and Events Volume Eleven Issue Two February 2015 You may have noted we are changing the title of our newsletter just a bit. We have tracked trends sicne our first issue 11 years ago. Man have things changed. In our […]
Legends Hospitality festival food service with Live Nation
February 9, 2015
Festival food service news. Live Nation and Legends hospitality, have agreed to work together. The two firms, Live Nation that produces many of the major festivals on their owned venues around the nation, and also represents many of the artists and the ticket firm Ticketmaster had used at some venues Aramark, festival food service provider […]
FRIDAYS AT FOUR Volume Eleven Issue One
February 9, 2015
FRIDAYS AT FOUR Volume Eleven Issue One A busy January for GF Strategies..WE attended the Fancy Foods Show in San Francisco, Western Fairs meetings in Reno and the Equine And Ag Center meetings in Las Vegas…here are some of the hot topics and trends that were seen and discussed at these meetings as well as […]
Music Festival World Watches as Live Nation buys C3 Presents and AEG Live buys Bumbershoot
January 4, 2015
In one of the biggest moves in the event world in 2014, the two largest companies in the entertainment venue management, artist management and music world made major moves to expand their ownership of major music festivals. Live Nation purchased C3 events, the producers of South by Southwwest, Austin City Limits and Lollapalooza among others. […]
FRIDAYS AT FOUR Volume Ten Issue Four
March 31, 2014
FRIDAYS AT FOUR News and Trends from GF Strategies Volume Ten Issue Four March 2014 Here are some quick notes from articles, a trip to South by Southwest and trends that have come our way the past month: Tweets about music will get their own Billboard chart. Bob Mocsudlowsky, Twitters head of music called […]
FRIDAYS AT FOUR Volume Ten Issue 2
February 1, 2013
FRIDAYS AT FOUR Volume Ten Issue 2 Trends and News from GF Strategies February 1, 2013 Contact: Greg Flakus greg@gfstrategies.com www.gfstrategies.com First off of the block…GF Strategies has signed new agreements with the South Carolina State Fair and the Benton Franklin Fairgrounds. At the recent IAFE meetings, company President Greg Flakus agreed to a two-year […]
June 7, 2015
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