NFL expands with new company

The Wall Street Journal reports that the NFL has formed a new company that wil be led by former IMG President George Pyne. The company will build up the league’s hospitality business.. It will be led by former Goldman Sachs sports banker George Cardinale. The goal is to expand what is now known as NFL on location. Mr Pynes Bruin Sports Capital has made its first investment in the venture.. When Legends Hospitality management was formed by the New York Yankees and the Dallas Cowboys, Mr Cardinale helped set up that partnership